Top 10 ways you can market on a shoestring budget

  1. Post amazing content on your blog

Your blog will be the foundation of all your other marketing efforts. It is where you direct visitors, nurture relationships and capture leads. Be sure to regularly post content that meets the needs and interests of your audience.

  1. Create a Google My Business account.

If you want your business to show up in local search, a Google My Business account is a necessity. This will make sure your business is not only visible on search, but on Google Maps and Google+ as well.

  1. Build a free (or cheap) email list.

Every business owner should have an email list! But when you are just starting out, you likely don’t want to commit to the monthly fee that many email management services charge. Fortunately, most offer a free option for businesses with smaller lists. For instance, MailChimp offers its service for free for businesses with fewer than 2,000 subscribers. And when you are ready to take things to the next level, aWeber starts at just $19/month.

  1. Attend local networking events.

Check out local business events on, or see what events your local chamber or small business association is hosting.

  1. Create a free Yelp listing.

If you are a local business, consider adding your business to Yelp. It’s free, and can be a great way to increase your visibility in the search engines.

  1. Create a Facebook group.

Create a topical Facebook group that your prospects would be eager to join. Center it around a topic or theme, not around your business. For instance, a marketer could create a group called “Marketing Tips For Small Business Owners.”

  1. Create eye-catching business cards.

Making your business cards stand out from the pack can get you noticed at live business events. Faceless Technologies has some of the national leading creative designs available. We are currently running some of the best specials on Plastic Business cards nationwide!

  1. Offer amazing free info on social media.

As a marketing strategist, I can’t leave this one out! Share valuable information with your social media fans and followers, and become a trusted expert in your industry. Wondering what you should share? Stay tuned to our write ups so that you can find out.

  1. Take advantage of Facebook’s and Google’s free ad credits.

Facebook and Google are always giving away free ad credit vouchers. Take advantage of the free vouchers they offer and take PPC advertising for a test drive.

  1. Make Sure your business is listed on a few Key High PR Ranking Webpages and Yellow Pages ( )are great along with and other business listing sites such as these. Start here and contact us for a couple more for free ( send an email to with your domain, business name and number and we will send you right back at least 5 additional links you should be using at no cost to you)


BONUS. Remember your brand is always open.

Understand that the experience your customers get from working with you is always on. So Have your answering service for after hours calls or your auto –reply for emails bring a smile to someone’s face. We liked this idea we saw once that said “We’re Sorry. We are so exhausted from giving such great customer service that we needed a little sleep. Leave us your info and we will get back to you in the morning when we are nice and refreshed!”

Call Us Today to find out how we might be able to help your business & brand increase its’ client base, revenue and experience for future continued business. 1-844-FACELESS #MarketingDoesWorkare you faceless dot com

Great Email Ideas to Keep In Your Back Pocket

Great Email Ideas to Have in Your Back Pocket

We send email on behalf of our many fabulous clients every day. We see a lot of things that work well and a few that don’t quite deliver as well as they could. When it comes to email, there are a host of variables that make the difference.


Keep the Subject Lines & Who it is From Honest Clear & Concise

Authenticity matters when you are growing an online relationship. Your email should be from the featured organization and the subject should capture the value of the email (in 7-8 words ideally).

Target Wisely

Simply put, you should never send email to people who don’t want to hear from you.

Avoid excessive capitalization

Too many caps trigger spam filters and firewalls so keep CAPS to a minimum for best delivery.

Send times do make a difference

People are more likely to open email they receive while they are online. In the b2b space, late morning mid-week tested well for our clients.

Mimic your branding

The inbox is a great place to make a good impression, but make sure the impression you’re making reflects well on your brand.

Add multi-media components

If you’re sending emails that look and work like a pdf, there’s room for improvement. Add links to video, audio, slideshows and image galleries. If you give your audience more dynamic content you’ll be rewarded with a more engaged following.

Avoid Spammy words

Words like “free”, “attention”, and “act now” trigger spam filters so make your writing clear and straight forward, avoiding jargon and sales words.

Include Web Links

While many of your subscribers are now viewing your email on an iphone, ipad, or the latest blackberry, others might still be viewing on an old desktop. Make sure everyone on your list can get your information in a format that works for their system by including links to mobile and web versions.

No Attachments

In our ongoing survey of the media and in the feedback we receive from the many people who get emails sent from our IP address, we constantly hear complaints about senders who include unwanted attachments. Use links and web forms to share your content and avoid attachments.